Nike Reveals the Five Most Popular SNKRS Launches of 2023

With Jordan Brand claiming three of the top five spots.

Footwear
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The final days of 2023 are upon us and with this year’s lineup of Nike SNKRS launches all wrapped up with this week’s release of the Nike Kobe 4 Protro “Black Mamba,” the Swoosh has revealed its five most popular drops on the SNKRS platform this year.

Last year, it was shared that a record-breaking 3.8 million entries were submitted for the Travis Scott x Air Jordan 1 Low OG “Reverse Mocha.” To the surprise of no one, that recipe worked wonders once again as Travis Scott’s low-top AJ1s landed in both first and second place, featuring his women’s and golf releases respectively.

Two statistics stayed the same as the Air Jordan 1 comprised 40% of the list and Jordan Brand managed to share the list 50/50 with Nike thanks to the duo’s collaborative effort on the Nike SB x Air Jordan 4 “Pine Green.” For a complete breakdown, check out the list below and visit the pairs’ original stories for more info.

  1. Travis Scott x Air Jordan 1 Low OG “Medium Olive”
  2. Travis Scott x Air Jordan 1 Low Golf “Neutral Olive”
  3. Jarritos x Nike SB Dunk Low
  4. Nike SB x Air Jordan 4 “Pine Green”
  5. Nike Kobe 6 Protro “Reverse Grinch”

How many of the shoes in this year’s top five did you try to purchase via SNKRS? Let us know and for the many who struck out on these pairs, here’s to hoping luck is on your side in 2024.

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