Watches

Hypebeast. Driving Culture Forward

We Partnered Up With Citizen to Drop a Chromed Out Masterpiece for Our 20th Anniversary
Watches

We Partnered Up With Citizen to Drop a Chromed Out Masterpiece for Our 20th Anniversary

Presented by Citizen
The Zenshin Hypebeast 20th Anniversary Limited Edition wraps light-powered Eco-Drive tech in scratch-resistant, ultra-lightweight Super Titanium™.

BVLGARI Dresses the Octo Finissimo Perpetual Calendar in a Luscious Blue
Watches

BVLGARI Dresses the Octo Finissimo Perpetual Calendar in a Luscious Blue

Understated yet versatile, suited for daily wear or formal occasions.

Grand Seiko Welcomes Nine Refreshed Core Icons to Its Evolution 9 Series
Watches

Grand Seiko Welcomes Nine Refreshed Core Icons to Its Evolution 9 Series

From “Night Lake,” “Lake Suwa” to ”White Birch” and more.

Breitling, Universal Genève and More To Join Watches and Wonders 2027
Watches

Breitling, Universal Genève and More To Join Watches and Wonders 2027

With dates locked in for the second week of April.

AMIDA’s New Digitrend OSII Timepiece Replaces Steel With a Full Sapphire Hood
Watches

AMIDA’s New Digitrend OSII Timepiece Replaces Steel With a Full Sapphire Hood

Machined from a single block of sapphire, the transparent shield allows ambient light to submerge the watch’s internal architecture from all angles.

TAG Heuer Drops a Golf-Centric Connected Watch With TaylorMade
Watches

TAG Heuer Drops a Golf-Centric Connected Watch With TaylorMade

Designed for the modern golfer, the 45mm smartwatch pairs a raw, un-DLC-coated titanium case with advanced on-course data analytics.


Pokémon and G-Shock Reportedly Team up for Collaborative GA-110 Model
Watches

Pokémon and G-Shock Reportedly Team up for Collaborative GA-110 Model

Newly surfaced imagery suggests a full-sized clear watch model is on the horizon.

Hublot Welcomes Summer With Colorful Ceramic Big Bang Watches
Watches

Hublot Welcomes Summer With Colorful Ceramic Big Bang Watches

Reimagining the series with a softer, sun-washed chromatic palette inspired by Mediterranean tones.

G-SHOCK and BABY-G Introduce BOLD CAMO Collection, Reinterpreting Camouflage Patterns
Watches

G-SHOCK and BABY-G Introduce BOLD CAMO Collection, Reinterpreting Camouflage Patterns

Presented by G-Shock
Featuring the gold-accented “CAMO AND GOLD” and the pop-fueled “COLOR CAMO” series.

Seiko Drapes Its Newest Presage Watch With a “Shironeri” White Silk-Inspired Dial
Watches

Seiko Drapes Its Newest Presage Watch With a “Shironeri” White Silk-Inspired Dial

Paying homage to the historic Tomioka Silk Mill.

BVLGARI Readies for Summer With New Aluminium and Marquetry Timepieces
Watches

BVLGARI Readies for Summer With New Aluminium and Marquetry Timepieces

Sporty-chic meets glam.

London’s Split Watches Enters the US. Market With the New Split GMT
Watches

London’s Split Watches Enters the US. Market With the New Split GMT

With designs rooted in cultural geography and music heritage.

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