hype cog


The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Today, Nike is one of the world’s most recognizable brands, and recorded phenomenal sales of $8.4 billion USD in the first quarter of 2016 alone.

More Colorways for Nike's Air Max Zero SE Surface for Summer
Nike's HyperFam Collection Pays Respect to Basketball's Capital Cities
Nike's "Hazel" SF-AF1 Mid Finally Drops Next Week
Nike Gives the Air Max 97 an Ultra Makeover for Fall
Nike Reveals Two Clean Takes on the Air Max 97 OG
Nike's Iconic Air Max 97 "Silver Bullet" Returns With an Ultra Upgrade
The Nike Air Max 97 Premium Receives Four Colorways That Reflect the Beautiful Outdoors
The Nostalgic Nike Foamposite "Eggplant" Will Be Making a Comeback
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