Nike Basketball and LeBron James Officially Introduce the LeBron 24
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Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.
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The lightest signature shoe in the franchise debuts new KingKnit innovation and a five-pillar storytelling concept.
The navy leather silhouette features contrast golden stitching, franchise branding, and championship tongue tags.
Stay up to date on the industry’s latest trends.
The three-day Manhattan activation offers collaborative apparel ahead of the duo’s Spring 2027 technical collection.
The Black and Safety Orange silhouette pairs local nightlife energy with regional city tributes.
“Hide,” “Fatigue” and “Eclipse” pair unlined suede with fold-down heels and relaxed construction.
Speckled rope laces you can grab with gloves on, metal eyelets and a heavy-duty rubber sole keep the low-top ready for rough terrain.
The two-day Harajuku activation brings the London imprint’s latest footwear and co-branded garments to Japan.
Featuring brands like Palace, Nike, Maison Margiela, Gentle Monster, AURALEE and more.
Clint419 revamps the archival silhouette with automotive motifs, carbon fiber detailing, and co-branded accents
The archival design receives a more open heel structure and refined sculptural proportions.
The cosmic-inspired collection features a spiked Infinity Next% Tour 3 and spikeless Air Max 90 built for the fairway
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