Nike

Nike

American Sportswear Company
Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.

2015

Nike signs deal to become official apparel supplier for the NBA

2012

Nike becomes official on-field supplier for NFL uniforms, sideline apparel and practice wear

2003

Converse Inc. is acquired for $305 million

1999

Company begins selling its products directly to consumers via its web site

1990

First NikeTown retail outlet opens in Portland, Oregon

1988

Cole Haan, maker of casual and dress shoes, is acquired; "Just Do It" slogan debuts

1985

Company signs Michael Jordan to endorse a version of its Air shoe, the "Air Jordan."

1980

Nike goes public

1971

BRS begins manufacturing its own products overseas, through subcontractors; the Swoosh trademark and the Nike brand are introduced

1966

The company's first retail outlet opens

1964

BRS becomes partnership between Knight and William Bowerman

1962

Philip H. Knight founds Blue Ribbon Sports (BRS) to import Japanese running shoes
A First Look at Nike's UV-Sensitive Sneakers
Footwear

A First Look at Nike's UV-Sensitive Sneakers

jeffstaple previews high-tech Air Force 1s and a T-shirt.

Tri-Colors Dominate Paris Saint-Germain's 2019/20 Training Gear
Sports

Tri-Colors Dominate Paris Saint-Germain's 2019/20 Training Gear

Cozy pitch essentials.

The Nike Epic React Flyknit 2 Gets a Classic Cortez-Inspired Makeover
Footwear

The Nike Epic React Flyknit 2 Gets a Classic Cortez-Inspired Makeover

The intersection of sporty and casual.

Is a Beams x Nike Apparel Capsule on Its Way? (UPDATE)
Footwear

Is a Beams x Nike Apparel Capsule on Its Way? (UPDATE)

Offered up in a unique half-and-half colorscheme.

Nike Douses Its Blazer Mid & Low in Patchwork-Like Multicolor Pattern
Footwear

Nike Douses Its Blazer Mid & Low in Patchwork-Like Multicolor Pattern

A bold new design for the old school classics.

Nike Launches Sustainable Guideline for Fashion Brands and Consumers
Fashion

Nike Launches Sustainable Guideline for Fashion Brands and Consumers

Outlining ten core principles to address climate change.

Nike Delivers an NBA Draft Lottery Inspired Air Edge 270
Footwear

Nike Delivers an NBA Draft Lottery Inspired Air Edge 270

For what will be one of the most impactful drafts in years.

Nike Doubles Down on Sustainability in FY18 Impact Report
Footwear

Nike Doubles Down on Sustainability in FY18 Impact Report

CEO Mark Parker breaks down the sportswear giant’s long-term goals.

Samuel Ross Teases New A-COLD-WALL* x Nike Air Force 1 Colorway
Footwear

Samuel Ross Teases New A-COLD-WALL* x Nike Air Force 1 Colorway

Take a closer look at the Flyleather AF1.

John Elliott Shrouds Nike LeBron Icon QS in "Triple Black"
Footwear

John Elliott Shrouds Nike LeBron Icon QS in "Triple Black"

Taking the lifestyle sneaker undercover.
Load more

{{ selectedDropItems.monthDivider }}

 
Subscribe to our Newsletter

Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.

By Subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.