Nike

Nike

American Sportswear Company
Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.

2015

Nike signs deal to become official apparel supplier for the NBA

2012

Nike becomes official on-field supplier for NFL uniforms, sideline apparel and practice wear

2003

Converse Inc. is acquired for $305 million

1999

Company begins selling its products directly to consumers via its web site

1990

First NikeTown retail outlet opens in Portland, Oregon

1988

Cole Haan, maker of casual and dress shoes, is acquired; "Just Do It" slogan debuts

1985

Company signs Michael Jordan to endorse a version of its Air shoe, the "Air Jordan."

1980

Nike goes public

1971

BRS begins manufacturing its own products overseas, through subcontractors; the Swoosh trademark and the Nike brand are introduced

1966

The company's first retail outlet opens

1964

BRS becomes partnership between Knight and William Bowerman

1962

Philip H. Knight founds Blue Ribbon Sports (BRS) to import Japanese running shoes
First Look at the Nike Air Max & React "Tinker Hatfield" 2019
Footwear

First Look at the Nike Air Max & React "Tinker Hatfield" 2019

Futuristic design cues.

Sean Wotherspoon on What Makes Something "Priceless"
Business of HYPE

Sean Wotherspoon on What Makes Something "Priceless"

In part 1 of this episode, Sean talks about his love for thrifting and co-founding Round Two.

Lonzo Ball Teases Potential Switch From Big Baller Brand to Nike
Sports

Lonzo Ball Teases Potential Switch From Big Baller Brand to Nike

With a mysterious post on Instagram.

Nike Teases New HBL Pack With Air Force 1 "Only Once"
Footwear

Nike Teases New HBL Pack With Air Force 1 "Only Once"

Celebrating Greater China’s High School Basketball League (HBL).

Nike Huarache E.D.G.E. TXT Mixes Game Royal and Hyper Jade for the Spring
Footwear

Nike Huarache E.D.G.E. TXT Mixes Game Royal and Hyper Jade for the Spring

The Swoosh’s modern take on the historic trainer.

Nike Shares Fall Amid Sluggish North American Sales Performance
Fashion

Nike Shares Fall Amid Sluggish North American Sales Performance

Despite overall revenue growth.

Nike Air Force 1 "Indigo Force" Adapts New Layered Look
Footwear

Nike Air Force 1 "Indigo Force" Adapts New Layered Look

Double-stacked eyelet and heel panels.

Mark Parker Confirms More Nike Auto-Lacing Sneakers Are Coming
Footwear

Mark Parker Confirms More Nike Auto-Lacing Sneakers Are Coming

Will you be copping?

An Exclusive First Look at the Paris Saint-Germain x Nike Epic React Flyknit 2
Footwear  

An Exclusive First Look at the Paris Saint-Germain x Nike Epic React Flyknit 2

Repping the Ligue 1 champs.

Nike's SB Zoom Blazer Low Matches the SB Dunk High in "Desert Camo"
Footwear

Nike's SB Zoom Blazer Low Matches the SB Dunk High in "Desert Camo"

“You can’t see me.”
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