The Portugal captain — speaking ahead of last night’s 3-0 win that saw him become the tournament’s all-time leading goalscorer — has long been against Coca-Cola’s high sugar content and began urging viewers to drink more water instead.
In turn, Coca-Cola is reported to have lost a staggering $4 billion USD off its market value, with share prices dropping by 1.6%.
Football star @Cristiano Ronaldo removed two bottles of tournament sponsors Coca-Cola as he entered a #EURO2020 news conference before encouraging people to drink water.
More videos like this here ? https://t.co/hhDQuQ1top pic.twitter.com/DqKZIsaHbW
— Sky News (@SkyNews) June 15, 2021
Coca-Cola — one of the official sponsors of Euro 2020 — yesterday replied with a statement that read: “everyone is entitled to their drink preferences” and everyone has their own “tastes and needs”.