ENHYPEN Named Prada’s Newest Brand Ambassador
Securing the major partnership only three years after its debut.
Prada has named the K-pop band, ENHYPEN, its newest brand ambassador.
The move from the luxury fashion house will strengthen the relationship between the two entities. A standout moment in the burgeoning partnership is when the members Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunoo and Ni-Ki attended their first Prada fashion show in Milan this past January. Although the boy band just debuted in 2020, it has already been met with growing success and a following of nearly 13 million fans on Instagram.
“We’re delighted and honored to be a part of this partnership as new brand ambassadors of Prada,” said ENHYPEN in a statement. “The synergy Prada and Enhypen will create is something we’re very excited to witness and greatly looking forward to.”
Additionally, the group follows a lineup of Prada ambassadors which includes Hunter Schafer, Scarlett Johansson, Leticia Wright, Jaehyun and more. Stay tuned for more updates about the new partnership.
In other news, Thom Browne Resort 2024 offers a refreshed take on signature suiting.
