J Balvin Gives Us an Exclusive Look at His Air Jordan 3 Collaboration
Purple, orange and yellow gradient accents reference Colombia’s sunsets.
J Balvin continues to make the Latino community proud by making waves in the music and fashion industries, the latter of which has been felt thanks to his ongoing partnership with Jordan Brand. So far, the Colombian artist has rolled out a colorful Air Jordan 1 High team-up and a sky-patterned, glow-in-the-dark Air Jordan 2, and this fall he’s expected to expand his catalog with an Air Jordan 3. Balvin first debuted the pair at Formula 1 in Miami last month, but Hypebeast recently linked up with him and we’ve now got an exclusive look at the pair.
When comparing this installment to the reggaeton artist’s past Jumpman team-ups, the kicks are more demure and dial back their playful accents. He retains the silhouette’s crispy white leather uppers and grays out the cement print panels, but adds purple, orange and yellow accents to the heel counters and rear midsole molds. The latter is meant to reference the breathtaking sunsets that you can experience in his hometown of Medellín. In addition, the back splits its branding between translucent Nike Air hits on the left shoe and Balvin’s signature smiley insignia on the right.
Sit tight as we gather information regarding its official launch information and note that you can shop other J Balvin x Air Jordan collaba via Flight Club now.
View this post on Instagram
Elsewhere in sneakers, an Air Jordan 2 prototype is being auctioned off.