First Look at the Jordan Luka 1 "Oreo"

A classic take on Luka Dončić’s first signature shoe.

Footwear
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Following the release of a Jordan Luka 1 “Year of the Rabbit” colorway, Luka Dončić‘s first signature shoe now arrives in a classic two-tone “Oreo” makeup.

First introduced during the summer of last year, Dončić’s performance low-tops arrive in a sleek aerodynamic frame featuring mesh uppers with TPU and Flightwire cable overlays. Medial side branding accents are mismatched with the latin text “non desistas non exieris,” meaning “never give up, never surrender,” on the right shoe and “Jordan Brand Basketball” on the left. Dončić’s signature logo adorns the tongue tabs and insoles while various Jumpman logos are scattered throughout. Rounding out the look are sculpted sole units consisting of full-length Formula23 foam, an IsoPlate system, and semi-translucent outsoles.

Take an official look at the Jordan Luka 1 “Oreo” above and look for the pairs to release in the coming months via Nike and select retailers for $110 USD.

Elsewhere in footwear, take a look at these unreleased Virgil Abloh-designed “Faux Fur” Louis Vuitton x Nike Air Force 1s.

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