C.P. Company Spotlights Five Innovators Elevating The Label
Honing in on those buying, selling and studying its garments.
Building on a plentiful 2021 which saw C.P. Company link with the likes of Patta, adidas SPEZIAL and Sebago for its 50th anniversary celebrations, the Italian sportswear label now returns to spotlight five people from varying backgrounds, whose work has helped elevate the brand and its cultural interest.
Commissioning UK-based photographer Neil Bedford, C.P. Company’s Spring/Summer 2022 ADV Campaign hones in on those buying, selling and studying the brand’s products — all of which hail from different cultural backgrounds and differ in both age and interests — and has asked them to interpret seasonal jackets with their own personal style.
First up is Enzo Accardi, a Marseille-based artist who dons a garment-dyed C.P. Company 50 Fili gum field jacket, as well as design consultant Bonnie Carr, who describes the way she styles the brand as “that thing the British are best at: combining high and low culture”. Writer Paul Dezentjé, design student Bentley Graham and high school student Andrea Sferlazzo also feature in the slideshow above, each sporting a sentimental C.P. Company garment.
You can shop C.P. Company’s latest collection via its online store now.
In other news, you can now take a look at the label’s latest installment of its Metropolis Series.