Vuarnet Pays Tribute to Dogtown's Z-Boys With Limited-Edition Eyewear and Apparel Capsule

Inspired by archival footage of the skate squad wearing the label’s sunglasses.

Fashion
1,596 Hypes 0 Comments

Following the hotly anticipated refill to the its sunglasses collaboration with Noah earlier this month, French legacy eyewear label Vuarnet has returned with its latest Summer 2021 capsule, titled “Dogtown.”

Inspired by early footage of the 1970s Z-Boys — a skateboarding squad from the “Dogtown” area of Santa Monica, California — wearing Vuarnet’s sunglasses, the brand sought to reignite the crew’s eccentric penchant for streetwear through a tribute collection of limited-edition eyewear and clothing.

Within the capsule, Vuarnet enlisted On Y Va — a band of skateboarders, surfers and artists from Biarritz, France — to draft up their own “French California” with the ’70s Z-Boys subculture in mind. The range offers up a limited run of cotton hoodies and T-shirts boasting On Y Va’s newly created design, which simply reads “Vuarnet” over an enlarged, retro-styled “V” in both yellow-and-blue and pink-and-blue colorways.

Additionally, the capsule contains 100 pairs of Dogtown sunglasses in a dark blue frame, each of which features its own unique serial number. The shape is meant to mimic skateboard designs from the ’70s with an oversized, curvy construction made from bio-acetate.

The Vuarnet Dogtown capsule collection will be available for purchase in-stores and on the brand’s website beginning Thursday, July 1.

In another fashion drop, Dickies is honoring its 100 years of heritage designs with a new “Icons” collection.

Read Full Article

What to Read Next

Guild Unveils New Limited-Edition Apparel Collection
Fashion 

Guild Unveils New Limited-Edition Apparel Collection

Presented by Guild Esports
Elevating esports culture into a new era.

Aston Martin Pays Tribute to Its Legendary DBR1 With a Limited-Edition V12 Speedster
Automotive

Aston Martin Pays Tribute to Its Legendary DBR1 With a Limited-Edition V12 Speedster

Racing green is back on the menu.

Seiko Teams Up With GUCCIMAZE For Limited-Edition Capsule Collection
Watches

Seiko Teams Up With GUCCIMAZE For Limited-Edition Capsule Collection

Presented by SEIKO
Continuing its 140th anniversary celebrations.


AKOG Hotel Group and LOSTiN Link For Limited-Edition Tote Capsule
Fashion

AKOG Hotel Group and LOSTiN Link For Limited-Edition Tote Capsule

Crafted with 100% cotton canvas.

Production Has Begun for ‘Black Panther: Wakanda Forever’
Entertainment

Production Has Begun for ‘Black Panther: Wakanda Forever’

The movie is set to release in 2022.

Louis Vuitton's 'Walk In The Park' Men's Residency in SoHo is Now Open
Fashion

Louis Vuitton's 'Walk In The Park' Men's Residency in SoHo is Now Open

Cuban chains, LV Trainers, Millionaire sunnies, exclusive pieces and more are being sold at the vibrantly-styled pop-up.

The Tune Squad Takes Center Stage on the 'Space Jam: A New Legacy' x Converse Japan Chuck Taylor All-Star Collection
Fashion

The Tune Squad Takes Center Stage on the 'Space Jam: A New Legacy' x Converse Japan Chuck Taylor All-Star Collection

Low and high-cut Chucks, each with a unique all-over print.

'KALEIDOSCOPE' Brings Blondey McCoy and Gilbert & George Together for Issue 38
Fashion

'KALEIDOSCOPE' Brings Blondey McCoy and Gilbert & George Together for Issue 38

Discussing “Britishness, religion, the monarchy, happiness, drugs, gentrification, and how to stay normal and weird.”

Mario Ayala and Henry Gunderson Convey A Surreal American Experience in New Paintings
Art

Mario Ayala and Henry Gunderson Convey A Surreal American Experience in New Paintings

Entitled “Easy to be Hard.”


Palace Taps Slap Magazine For Upcoming Capsule
Fashion

Palace Taps Slap Magazine For Upcoming Capsule

Paying homage to an American skateboarding institution.

adidas Sues Thom Browne Over Three-Stripe Trademark
Fashion 

adidas Sues Thom Browne Over Three-Stripe Trademark

The sportswear label claims that Browne’s striped designs are “irreparably harming adidas’ brand.”

First Look at the Air Jordan 4 "Red Thunder"
Footwear

First Look at the Air Jordan 4 "Red Thunder"

These are expected to dropping for Fall ‘21.

UNO is Hosting Its First-Ever World Championship and the Prize is $50,000 USD
Gaming

UNO is Hosting Its First-Ever World Championship and the Prize is $50,000 USD

Celebrating the card game’s 50th anniversary.

Nike SB Announces Parra-Designed Skateboard Federation Kits for the Tokyo Olympic Games
Fashion

Nike SB Announces Parra-Designed Skateboard Federation Kits for the Tokyo Olympic Games

The USA, Japan, Brazil and France have all received unique, colorful uniforms.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.