HOKA ONE ONE Readies Vibrant "Tokyo Neon" Collection

Bright takes on the Speedgoat 4 and Stinson ATR 6 trail runners.

By
Footwear
4,426 Hypes 1 Comments

HOKA ONE ONE is a performance running brand at its core, but the French-founded, California-based footwear company has been known to dip its toes into the lifestyle waters as well, the latest product of which is a vibrant “Tokyo Neon” collection. Consisting of bright takes on the Speedgoat 4 and Stinson ATR 6 trail runners, the “Tokyo Neon” pack gives its duo of rough and rugged backcountry silhouettes a makeover that’s decidedly urban, inspired by the bright neon lights that shine in the Tokyo nighttime.

Speedgoat 4s offer a breathable-but-durable upper with seamless 3D-printed overlays and a two-tone midsole with a bold HOKA hit on the front half. Sleek lined graphics combine with the aforementioned overlays to give an air of great speed, and toothed outsoles are constructed of Vibram rubber. Meanwhile, the Stinson ATR 6 offers a more laid-back look with its fused mesh upper and ultra-thick midsole, among the largest and softest HOKA offers. A traditional branded strike is present on the heel as well.

Although it’s applied differently, each pair features the same color scheme: a rich navy blue and black upper inspired by dark night skies, plus punches of neon yellow on the midsole and branded accents for a nod to Tokyo’s swath of neon lights.

The HOKA ONE ONE Speedgoat 4 and Stinson ATR 6 “Tokyo Neon” are both set to release at retailers like atmos on August 3. The Speedgoat 4 is priced at ¥19,000 JPY (approximately $181 USD) while the Stinson ATR 6 arrives at ¥18,000 JPY (approximately $171 USD).

For more performance shoe news, check out Nike‘s new Metcon 6, the first sneaker in the Metcon line to offer an optional FlyEase build.

Read Full Article

HOKA ONE ONE “Tokyo Neon” Pack

What to Read Next

Heron Preston Signs on as Brand Advisor to Esports Organization Gen.G
Fashion

Heron Preston Signs on as Brand Advisor to Esports Organization Gen.G

Preston will aid the company in developing new merch, among other things.

Nike Elevates Its Cross-Training Footwear With the New Metcon 6
Footwear

Nike Elevates Its Cross-Training Footwear With the New Metcon 6

FlyEase iterations and Mat Frasier PEs have arrived as well.

TOKiMONSTA Unveils Dance-Ready 'Come and Go Remixed' EP
Music

TOKiMONSTA Unveils Dance-Ready 'Come and Go Remixed' EP

Along with a re-shape by Damian Lazarus.


PlayStation's 'From Bedrooms to Billions' Documentary Trailer Shows Gaming's Evolution Since 1994
Gaming

PlayStation's 'From Bedrooms to Billions' Documentary Trailer Shows Gaming's Evolution Since 1994

Featuring interviews from Hideo Kojima, ‘Resident Evil’ co-creator Shinji Mikami, and more.

Disclosure Premiere Latest Single "Douha (Mali Mali)"
Music

Disclosure Premiere Latest Single "Douha (Mali Mali)"

Featuring rising a Malian singer-songwriter Fatoumata Diawara.

FILA Launches Pistons-Inspired Grant Hill 3 and V94M "GH3ONE3"
Footwear

FILA Launches Pistons-Inspired Grant Hill 3 and V94M "GH3ONE3"

Fresh takes on two classic silhouettes, with colors pulled from vintage Pistons uniforms.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.