Gucci Relaunches Inclusive Equilibrium Program, Announces Results of 2019's Sustainable Efforts

The luxury house doubles down on sustainability and equality.

By
Fashion 
4,111 Hypes 3 Comments

As various fashion houses launch anti-racism programs, Gucci has announced the relaunch of its Equilibrium platform as part of the company’s ongoing efforts to both channel sustainability and combat discrimination. Furthermore, the Italian giant has also published the results of its yearly Environmental Profit and Loss report, detailing its efforts to clean up Gucci’s environmental impact.

Driven by twin subjects of People and Planet, Gucci Equilibrium both aims “to reduce [Gucci's] environmental footprint and protect nature, while supporting people’s rights and championing inclusivity and respect.” The initiative will aim to work hand-in-hand with like-minded creatives to create a dialogue with Gucci’s audience that supports ideals like diversity and social change.

Systemic change is an imposing subject to tackle, but Gucci aims to supplement its communal output with monetary support from its Changemakers fund, scholarship programs and activations at its retail outposts, website and within the Gucci app. The Environmental Profit and Loss (EP&L) report, part of parent company Kering‘s endeavor to fight climate change, also ties into Gucci Equilibrium.

Gucci Equilibrium Relaunch, Sustainability Report 2019 results Environmental Profit and Loss social justice

Seunghoon Jeong/Hypebeast Kr

“Gucci is driven by the issues that are fundamentally influencing and creating our collective future… In light of current events, our unwavering commitment to combat racism and fight for equality is now even stronger,” said Marco Bizzarri, President and CEO of Gucci in a statement. “As a company, we will continue to focus on generating positive change for people and for nature across our business.”

Meanwhile, Gucci outlined the results of 2019’s EP&L effort, which ties into the house’s 10-year (2015-2025) Culture of Purpose strategy. Objectives include a 40% reduction of the company’s direct operation and supply chain environmental impacts, plus a halving of its greenhouse gas emissions relative to growth.

Gucci Equilibrium Relaunch, Sustainability Report 2019 results Environmental Profit and Loss social justice

Seunghoon Jeong/Hypebeast Kr

Its yearly results reveal that Gucci has reduced its combined impacts by approximately 39% and greenhouse gas emissions by 37%, an impressive boost from 2018, when the company only reduced its footprint by 21% and greenhouse gases by 18%. Some of the key factors boosting these figures include recycled raw materials, organic fibers and ethically-sourced gold used for its jewelry and a heightened reliability on green energy in its stores, offices, warehouses and factories.

Learn more about the Equilibrium program on Gucci’s website and its dedicated Instagram page.

Like the luxury fashion brands, sportswear brands like Nike and adidas are also being challenged on their stances in opposition to intolerance.

Read Full Article

What to Read Next

New Balance Unveils New Three-Layer Face Mask
Fashion

New Balance Unveils New Three-Layer Face Mask

The NB Face Mask V3 is lightweight, washable and features a moldable nose piece.

Artists Install 100 Artworks Across London Hospital Rooms for Mental Wellness
Arts

Artists Install 100 Artworks Across London Hospital Rooms for Mental Wellness

As part of a charitably funded initiative called #100NHSRooms.

Yosemite Sam and Elmer Fudd No Longer Use Guns in HBO Max's 'Looney Tunes Cartoons'
Entertainment

Yosemite Sam and Elmer Fudd No Longer Use Guns in HBO Max's 'Looney Tunes Cartoons'

According to an interview with the showrunner.


adidas UltraBOOST 20 Undergoes “Silver Metallic” Makeover
Footwear

adidas UltraBOOST 20 Undergoes “Silver Metallic” Makeover

The running sneakers will cost $180.

Gorillaz Team Up With Octavian for Latest 'Song Machine' Installment, "Friday 13th"
Music

Gorillaz Team Up With Octavian for Latest 'Song Machine' Installment, "Friday 13th"

“Sometimes, that light at the end of the tunnel… it’s just a train.”

Nintendo Now Reports 300,000 Accounts Were Illegally Accessed in April
Gaming

Nintendo Now Reports 300,000 Accounts Were Illegally Accessed in April

160,000 more than what was previously confirmed by the company.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.