Detailed Shots of 'One Piece' x PUMA's Collaborative CELL Endura

Packed with hidden details and plenty of branding.

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Footwear 
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There’s been, well, a stampede of collaborative goods rolling out in time for the premiere of One Piece Stampede this week in Japan. Perhaps most notably is PUMA’s bespoke CELL Endura, fully decked out in thematic details — ahead of the shoe’s wider domestic launch we now have a closer look at the much-anticipated silhouette.

Showcasing a host of subtle and straight-forward details throughout, the shoes sport leather uppers interspersed with a mesh textile intended to represent the sail of the Straw Hat Pirates’ ship, the Thousand Sunny. Rope-like shoelaces evoke the ship’s mast as they wind up the custom eyelets located above the midsole., while the ship’s stylized lion figurehead is stamped towards the heel. Finally, the red/black colorway is a nod to the Straw Hat Pirates’ flag that flies above the ship.

Other details include a pattern at the elastic booties inspired by the Rubber-Rubber Fruit eaten by Luffy at the beginning of the series and a removable anchor key ring attached to the heel. One subtle detail on the heel is the asymmetric PUMA branding above the “CELL” text, which usually appears on both sneakers instead of just the right shoes. Finally, a co-branded insole and character-laden box complete the feature-laden design.

PUMA Japan’s website and select store on August 9, the same day as One Piece Stampede‘s premiere.

Elsewhere, atmos teased an upcoming set of collaborative One Piece goods to coincide with the sneaker drop.

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