PUMA & ASOS Collaborate on Environmentally Conscious "Sustainability Pack"
That carbon neutral flex.
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PUMA and ASOS are the latest brands to step up and address the growing threat of climate change and how the fashion world can develop more environmentally-aware manufacturing practices. The brands have announced the “Sustainability Pack,” a collection of T-shirts, sweats and hoodies that boast a zero-carbon footprint. All aspects of the collection’s production have been examined with its environmental impact in mind. It’s made with 100% organic cotton and produced in regions more local to the countries the pack’s available in, reducing the levels of carbon emitted in transportation. Additionally, all of the tools and fabrics used in the designs have also been carefully selected to ensure that no harmful or toxic chemicals make their way into the water supply.
Take a look at the designs in the gallery above and if you like what you see, pick up your favorite pieces at ASOS’s webstore.