Off-White™ Showcases Exclusive Le Bon Marche Collaboration T-Shirts
Graphic T-shirts commemorate the brand’s pop-up cafe and installation.
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After kicking off its cafe pop-up and “Rive Gauche” installation, Off-White™ gears up to issue T-shirts designed in collaboration with Le Bon Marche. The exclusive goods will accompany a menu of organic food provided by Wild & The Moon.
The collection offers an assortment of multicolored imagery and plenty of co-branding, all emblazoned on a range of white T-shirts. Illustrative “Off” detailing appears on the front of the tees, with the label’s large “X” branding highlighting the Parisian skyline on the rear. Elsewhere, Off-White™’s no-nonsense, black printed text appears on the sleeve, featuring the label & store’s names, the year and “Rive Gauche.”
The pop-up and installation at Le Bon Marche will run until March 31. Elsewhere in Paris, Off-White™ fans rioted outside of the brand’s recent runway presentation.