HYPEBEAST staff members share what they’ve rotated in the year’s first six months.
The iconic Sanrio character’s face dresses up the base in all-over fashion.
Featuring fellow Sanrio character Cinnamoroll.
Featuring the Iskur X gaming chair, Kraken BT headset, and Goliathus gaming mat.
Shortly after it sold off its arcade business in Japan.
Collaborative Sanrio goods and another look at the bespoke Nike ISPA runners.
Featuring Hello Kitty, Keroppi, Badtz-Maru, My Melody and Chococat.
The artist meets the beloved Sanrio character.
Bringing back ’70s, ’90s and ’00s nostalgia.
“The egg with the butt” becomes a design inspiration.
The Japanese icons come together to celebrate their 40th and 45th anniversaries.
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