AMBUSH®︎ Ventures to a Volcano for SS22 Campaign
Set on the Canary island, Lanzarote.
Yoon Ahn’s AMBUSH® is back with its latest campaign for the brand’s Spring/Summer 2022 collection that was unveiled in July of 2021. For the eye-catching campaign, the Tokyo-based label ventures to the island of Lanzarote for some volcanic visuals.
Starring Taemin Park and Sora Choi, the images exhibit the poetically rigid and natural landscape of Lanzarote. With a theme of “retro-future romance,” the collection’s nature-inspired prints, colorful crochet-knit pieces and relaxed silhouettes illustrate an intricate balance between soft textures and rough environments. Complimenting this romance is an array of flowers interspersed throughout campaign images that heighten the usage of vivid color.
Photographed by Harley Weir, the campaign moves through the clifftop lookout Mirador del Río, El Golfo beach with its black sand and green lake and other parts of Lanzarote island. Check out the gallery above for the psychedelically colorful campaign with the SS22 collection available now on the brand’s website.
In related news, ROARINGWILD Explores “MEMORIES” in its SS22 campaign.
