The second edition of TELFAR‘s celebrated Bag Security Program has been set for March 30 to March 31.
The event is a pre-order period that allows everyone to secure the bags they want in any size, any color and any quantity with a delivery guarantee, further reiterating Telfar Clemens’ message of making the brand available and accessible for everyone. This rollout will also introduce Klarna as a payment option, allowing customers to purchase items with four equal and interest-free payments.
“[L]ast year we messed up the fashion industry and the bots with the BAG SECURITY PROGRAM — letting you get what you want, without the stress — and keeping TELFAR Black Owned and 100% independent. You are our investors — and together we are making history again,” TELFAR wrote on social media.
The program is set to open just after GUESS announced that it will be pulling its G-logo tote bag from its own stores and several retailers. The bag was scrutinized for its similar design to TELFAR’s shopping bag and the brand was quickly accused of stealing the design from a Black-owned and independent company. “Signal Brands, [the handbag licensee of Guess, Inc.], does not wish to create any impediments to Telfar Global’s success and, as such, has independently decided to stop selling the G-logo totes,” GUESS said in a statement.
TELFAR’s Bag Security Program II takes place on March 30 at 9:00 a.m. EST until March 31 at 9:00 p.m. EST on the official Telfar webstore. Customers can expect their products to be shipped between July 15 to September 15.
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