KFC Trolls the PlayStation and Xbox Rivalry With Its Own High-Tech Console

A KFC gaming presentation.

Food & Beverage
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If you didn’t already know, fast food company KFC actually has a deep interest in gaming, evidenced by its KFC “gaming” arm. Not only are there social media platforms dedicated to the vertical but there’s also a YouTube channel where participants can take on “Chicken Challenges” as well as add their own gaming clips from different popular games played by its community. Additionally about two years ago, KFC also released a blue tooth gaming controller out of its To-Go chicken box, so its pretty clear their dedication to gaming is pretty impressive.

This time around however, the fried chicken food chain is taking it up a notch, all while trolling the current console wars between Sony PlayStation and Microsoft Xbox. So just in time after Sony officially revealed the PS5, the Colonel and company released the teaser for its own system. The video was released through its official Twitter account and shows a dramatic revealing of a high-tech KFC bucket which features a “chicken chamber” and “cross platform compatibility.” Again, this looks like the company is just poking fun at Sony and Microsoft but the video does reveal a release date of November 11, 2020. We’ll all just have to wait and see what the food chain has in store for its gaming fans by then.

In other gaming news, see the gameplay trailer for BioWare’s Baldur’s Gate 3.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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