BAND-AID® to Release New Range of Black and Brown Shades

Along with a $100,000 USD donation to the Black Lives Matter movement.

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Johnson & Johnson‘s BAND-AID® has announced a new range of bandages “that embrace the beauty of diverse skin.”

In an Instagram post, the brand revealed that it will be launching the products in light, medium and deep shades of Brown and Black skin tones. “We stand in solidarity with our Black colleagues, collaborators and community in the fight against racism, violence and injustice. We are committed to taking actions to create tangible change for the Black community,” BAND-AID® wrote. “We are dedicated to inclusivity and providing the best healing solutions, better representing you.⁣”

The bandage brand will also be making a $100,000 USD donation to the Black Lives Matter movement on top of the $10 million USD donation from Johnson & Johnson.

“We promise that this is just the first among many steps together in the fight against systemic racism.⁣ We can, we must and we will do better,” the brand added.

Elsewhere, Union LA dropped two new T-shirts in support of Black Lives Matter.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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