Nike Pledges Over $15 Million USD To Fight Coronavirus
Donations will be split between food banks, medical research organizations and more.
As the novel coronavirus continues to lay a heavy burden on the global economy,
$10 million US of the sizable sum comes directly from Chairman Emeritus and co-founder Phil Knight and wife Penny, Chairman of the Board Mark and Kathy Parker and president/CEO John and Eileen Donahoe. This is split between several organizations: $7 million USD is going to Oregon Health & Science University, $2 million USD to the Oregon Community Recovery Fund, and $1 million USD to the Oregon Food Bank. Combined, these donations will improve care, testing and access to food for those in need.
Meanwhile, the Nike Foundation — the Swoosh’s charitable arm — has donated $1 million USD to the COVID-19 Solidarity Response Fund, which aids efforts by the World Health Organization. It’s also set to donate $1 million USD to the Oregon Community Recovery Fund and $1.1 million to the King Baudouin Foundation to support partners in Europe, the Middle East and Africa. Domestically, $250,000 USD will go to the Mid-South Food Bank in Memphis, Tennessee (the home of Nike’s North American shipping operations), $250,000 USD to the Community Foundation of Memphis’s COVID-19 Regional Response Fund, and $500,000 USD to the Boston Foundation COVID-19 Response Fund (home of Nike subsidiary Converse‘s North American headquarters).
Recently, Nike also donated ¥10 million RMB (approximately $1.4 million USD) to China’s Youth Development foundation. This brings the total donations to $15.5 million USD. Finally, the brand has announced that they will support a two-to-one match to any donations that aid areas where Nike employees live. However, it has not been announced exactly what this match entails.
For more COVID-19 coverage, check our onging list of music festivals, tours and events that have been cancelled or rescheduled due to the virus’s effects.