Copenhagen Fashion Week SS20 Street Style Upped the Ante on Statement Hues & Tailoring

From solid streetwear staples to sophisticated silhouettes.

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Copenhagen Fashion Week just concluded and the spectacle of the Spring/Summer 2020 shows were also supplemented by the style showcase that took place on the streets. Presentation-goers came in full peacock mode breaking out every clothing arsenal they had, from bright bold colors, progressive tailoring, right down to the unorthodox accouterments.

Full out logos and brand loyalty were less of a draw this season, instead, sartorial experts brought their A-game with some shining alternatives. Kaleidoscopic patterns were matched with much even busier prints while modern suits were more oversized in cut. Additionally, streetwear was still in play as loudly printed tees, statement sneakers and unusually cut trousers made their way on the city’s concrete catwalk.

As for labels, usual suspects like Nike, Prada, Balmain and even LOEWE made their presence felt. Take a look through the best street style photos from Copenhagen in the gallery above.

For more from Copenhagen Fashion Week, take a full look at Soulland’s Spring/Summer 2020 presentation.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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