Outfitted in “Komen Pink,” the latest New Balance 990v4 is being released in support of the brand’s Lace Up for the Cure Collection, which delivers 5% of the MSRP of each sale from the lineup to Susan G. Komen and always provides a minimum yearly donation of $500,000 USD. Produced using well-constructed, light pigskin leather, mesh, dual density collar foam, Ethyl Vinyl Acetate and the ENCAP technology, the “Komen Pink” 990v4 embodies New Balance’s commitment to on-trend, accessible footwear and the ideal balance of comfort, performance and stability.
You can take a look at New Balance’s 990v4 above, while consumers can pick up their own pair for $165 USD at retailers like Rock City Kicks.
Late last month, New Balance utilized a striking “North Sea” blue for the new 990 “Color Spectrum.”
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