Apple CEO Tim Cook Earned a $74.3 Million USD Salary in 2025
Making a declined sum, compared to the previous fiscal year.
Summary
- Tim Cook secured $74.3 million USD in total compensation for 2025, a slight dip from 2024. The package includes $57.5 million USD in stock awards, a fixed $3 million USD salary, and $1.7 million USD for security and private air travel
- The SEC filing confirms Cook has met the “Rule of 60/10”, officially clearing the administrative path for an enhanced retirement package should he choose to step down
- Amid reports that Cook may transition to a Chairman role to reduce his workload, The New York Times identifies Apple SVP of Hardware Engineering John Ternus as a “plausible” candidate for the CEO seat
Apple CEO Tim Cook secured a total compensation package of $74.3 million USD for the 2025 fiscal year, a figure slightly less than his $74.6 million USD payout in 2024.
The Securities and Exchange Commission (SEC) filing offers a granular look at the mechanics of Cook’s pay packet, which remains heavily weighted toward performance-based equity. The breakdown includes a fixed $3 million USD base salary, $12 million USD in non-equity incentives, and $57.5 million USD in stock awards. An additional $1.7 million USD was allocated for “other compensation”, covering mandatory private aircraft usage and personal security. Crucially, the document confirms Cook has satisfied the “Rule of 60/10”, which stands for reaching 60 years of age with 10 years of service, technically clearing the administrative path for an enhanced exit package.
A report from The New York Times suggests Cook has expressed a desire to reduce his workload, potentially transitioning to a Chairman role. The report identifies John Ternus, Apple’s Senior VP of Hardware Engineering, as a “plausible” successor, noting his rise within the company’s ranks. While the SEC filing doesn’t confirm an immediate departure, it explicitly notes the board is “regularly engaged” in succession planning. Shareholders will look for further signs of Cook’s direction at Apple’s next annual meeting on February 24.





















