HOKA Gives the Ora Primo a Coffee-Inspired “Light Roast” Makeover

Arriving this January.

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Name: HOKA Ora Primo “Light Roast”
Colorway: Light Roas
SKU: 1141570-LPH
MSRP: ¥18,700 JPY (approx. $120 USD)
Release Date: January 15
Where to Buy: HOKA

Stepping into 2026, HOKA continues to expand its popular recovery lineup with the introduction of a “Light Roast” colorway for the Ora Primo. This new neutral-toned iteration offers a sophisticated, seasonal palette that blends performance recovery with lifestyle appeal.

Designed for post-run relief, the Ora Primo features a soft knit collar and an insulated puff upper, providing exceptional comfort for fatigued feet. The convenient slip-on design ensures an easy “on-and-off” experience, while the “Light Roast” aesthetic utilizes a pale brown hue reminiscent of specialty coffee. This is contrasted by darker brown zig-zag elastic laces that add visual depth to the upper. The silhouette is grounded by a wave-like toe cap and a rugged sole, both finished in solid black. Completing the design, HOKA’s emblematic flying bird motif is placed subtly below the collar in a tonal brown hue.

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