Louis Vuitton Enlists Jeremy Allen White and Pusha T for Spring-Summer 2026 Campaign
Pharrell Williams explores the “Art of Travel” through a sun-drenched lens inspired by Paris and Mumbai.
Summary
- Louis Vuitton launched its Spring/Summer 2026 menswear campaign, featuring house ambassadors Jeremy Allen White and Pusha T in a cinematic exploration of “The Art of Travel”
- The collection, inspired by Pharrell Williams’ travels from Paris to Mumbai, focuses on a “dandy” aesthetic with sun-bleached pastels, coffee-brown denim, wide-lapelled jackets, and flared trousers
- Key leather goods for the season include reimagined Speedy P9 and Keepall bags, now available in lightweight materials and new textures like jacquard motifs and embroidered denim
Louis Vuitton has officially unveiled its Spring/Summer 2026 menswear campaign, a cinematic tribute to the house’s foundational “Art of Travel.” Directed by Pharrell Williams and captured by photographer Drew Vickers, the imagery stars house ambassadors Jeremy Allen White and Pusha T against a backdrop of rugged railways and scenic transit routes.
The collection draws creative energy from Williams’ own travels between Paris and Mumbai, manifesting in a “dandy” aesthetic defined by sun-bleached pastels and coffee-brown denim. Pusha T showcases sophisticated yet fluid tailoring, including wide-lapeled jackets and flared trousers designed for movement. Meanwhile, White highlights the collection’s textural depth, wearing intricate jacquard motifs and embroidered denim that reflect a worldly sensibility.
Iconic luggage remains the centerpiece, with the Speedy P9, Keepalls, and classic trunks reimagined in lightweight, durable materials suited for modern expeditions. These pieces bridge the gap between historic craftsmanship and contemporary innovation.
Check out the campaign above. The collection is available now at Louis Vuitton boutiques.
