Fabletics Calls Druski and Kevin Hart to Rally ‘The Dons’ in New Collection
Introducing versatile pants made for disruptors, trailblazers, and self-starters.
Fabletics’ most modern, everyday trousers for innovative disruptors have arrived. After three years in development, The Don Pant introduces a new staple that was made to match the energy of the shot-callers, hustlers, and dreamers. The pants represent the wearer’s utmost confidence, complimenting those who dare to be different. “We wanted to create something that would resonate with men…who are forging their own path with style, compassion, and fearless leadership,” says Men’s Design VP, Cedric Hudson.
The activewear brand tapped the industry’s boldest voices from Hollywood and the Internet to debut the new signature ‘The Don’ line with the unveiling of The Don Pant and Bomber. At the front of the lineup is Emmy-award winning comedian and entrepreneur Kevin Hart, whose two-decade tenure in entertainment demonstrates his commitment to excellence and innovation across generations. Combined with the trailblazing essence of the new generation through sketch comedy actor and internet sensation Druski, the campaign embodies the mindset of the innovative.
The Don Pants run in two silhouettes – the 5-Pocket and the Trouser – and are made with durable, water repellant proprietary fabric that employs 4-way stretch capabilities. The standout feature is its pocket variety, providing unique and secure storage options. The 5-Pocket pant uses an invisible pocket while The Trouser pant utilizes two low-profile pockets and invisible zippers for additional safekeeping.
Providing luxury at an approachable price, The Don Pant is priced at $99.95 USD and available in sizes XS to 4X. The collection will feature 4 colorways – Black, Navy, Dark Twill, and Onyx. Additionally, Fabletics VIP Members will receive a discount on The Don Pant at $74.95 USD.
The Don Collection will be available starting Friday, September 13 in Fabletics stores globally and online at Fabletics.com. To learn more and stay up to date for its release, follow @FableticsMen on Instagram.