The Whitaker Group Taps Charlotte Lab School Students to Craft an ASICS GEL-LYTE V Capsule
1,500 pairs of each colorway are individually numbered.
The Whitaker Group has worked with students of Charlotte Lab School to curate a special ASICS GEL-LYTE V “Eternal Summer” collection. This new launch arrives hot off the heels of the company’s A Ma Maniére x Air Jordan 4 release from last month.
Inspiration for this assemblage is drawn from the students’ for summer and the energy of the seasonal break that they strive to carry with them throughout the school year. They were involved in every stage of the design process from teaming up with The Whitaker Group’s Design and Creative teams to execute the campaign and launch to learning how to release the product with the Operations teams.
There are “Yellow” and “Gray” iterations which elicit memories of catching early morning sunrises and afternoon sunsets as well as the colors that you’d find on a playground. The “Gray” pair is also accessorized with “Nimbus Cloud” and “Pistachio Green” accents while the “Yellow” offering is complemented by “Moroccan Blue” hits. Both are formed with premium hairy suede fabrics and come designed with custom script insoles. Each pair is individually numbered and there are only 1,500 pairs of each colorway.
You can find the capsule dropping on December 17 via Social Status in-store and online for $140 USD.
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For other news, peep a look at the Ballaholic x ASICS EX-89 collaboration.
