40s & Shorties Joins AKILA for Bold Sunglasses Capsule

Reflecting both brands’ Los Angeles roots.

Fashion
2.7K 1 Comments

40s & Shorties has teamed up with Los Angeles-based eyewear company AKILA for a brand-new sunglasses capsule. To kick off the collection, the pair have unveiled a bold new design just in time for summer. The sunglasses reflect both brands’ Los Angeles background and juxtapose both the current and classic.

Available in tortoise, black and volt/neon yellow, the sunglasses are informed by a rectangular shape that is reminiscent of old school Los Angeles. “40s & Shorties” brands the thick temples in contrasting text. The vibrant visuals capture the nostalgic eyewear design, while reflecting 40s & Shorties’ ’90s influences. The upcoming collection debuted on Tyga’s latest music videos for “Vacation” and “Ibiza,” giving viewers an early look at what’s to come.

Take a closer look at the new eyewear design above. Retailing for $110 USD, the sunglasses will drop on AKILA and 40s & Shorties’ websites, as well as at global retailers, beginning August 6.

For more accessories, check out Off-White™’s new key-shaped earrings.

Read Full Article

What to Read Next

Neil Young Sues Donald Trump Over Unauthorized Use of "Rockin' In The Free World"
Music

Neil Young Sues Donald Trump Over Unauthorized Use of "Rockin' In The Free World"

The President has been using Young’s songs since announcing his candidacy five years ago.

Antwaun Sargent Curates Genre-Bending Photography in "Just Pictures"
Art

Antwaun Sargent Curates Genre-Bending Photography in "Just Pictures"

Showcasing the illimitable potential of the next generation of image-makers.

Ralph Lauren Sales Plummet Almost 60 Percent Due to COVID-19
Fashion

Ralph Lauren Sales Plummet Almost 60 Percent Due to COVID-19

Below analysts’ expectations.

This Week in HYPEBEAST SOUNDS: Action Bronson, Lil Uzi Vert, Liv.e, Dominic Fike & More
Music

This Week in HYPEBEAST SOUNDS: Action Bronson, Lil Uzi Vert, Liv.e, Dominic Fike & More

50 new tracks to hold you down for the rest of the week.

Cardi B and Megan Thee Stallion Announce New Collaborative Single "WAP"
Music

Cardi B and Megan Thee Stallion Announce New Collaborative Single "WAP"

Set to release Friday, August 7.


Ninja and adidas Reunite for Superstar Collaboration
Footwear

Ninja and adidas Reunite for Superstar Collaboration

The streaming maven puts his signature spin on one of the Trefoil’s most famous silhouettes

Gagosian Will Open a New Gallery in Greece
Art

Gagosian Will Open a New Gallery in Greece

Enlisting celebrated American painter Brice Marden for its inaugural show.

Watch 645AR Go Broke Watching FKA Twigs Livestream in New "Sum Bout You" Visual
Music

Watch 645AR Go Broke Watching FKA Twigs Livestream in New "Sum Bout You" Visual

“I’m bringing real R&B back. Shout out to FKA twigs.”

Mizuno Brings the Bounce With New High-Top ENERZY Silhouette
Footwear

Mizuno Brings the Bounce With New High-Top ENERZY Silhouette

As part of its “rhrn” Chapter 2 collection.

A Selfie-Taker Damages 19th-Century Antonio Canova Sculpture in Italy
Art

A Selfie-Taker Damages 19th-Century Antonio Canova Sculpture in Italy

Two toes instantly snapped off as the visitor tried posing for a photo.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.