SOMEWHERE® and Awake NY Collaborate for WINDOW SHOP Shop Release
Accompanied by the brand’s SS20 collection.
After launching its WINDOW SHOP concept to promote social distancing, retailer SOMEWHERE® has tapped Awake NY for the second release of its unique concept.
Customers can now “window shop” at the brick and mortar store located in Washington, DC’s Navy Yard via a specially designed display complete with a QR code to complete purchases from a phone. Accompanied by the label’s Spring/Summer 2020 collection, the limited edition collaborative T-shirt from SOMEWHERE® and Awake NY features a black base and is centered around a co-branded logo motif emblazoned on the front and back. The back of the shirt notes the WINDOW SHOP release with a hand-drawn graphic inspired by Bad Brains‘ 1989 The Quickness album cover.
The collaborative T-shirt and Awake NY’s SS20 collection is available now at SOMEWHERE®’s WINDOW SHOP concept.
SOMEWHERE®
1239 First Street SE
Washington, DC 20003
United States
For more contemporary fashion, MANKIND’s SS20 collection features artful inspirations of historical events.
