Japan Develops Tomato Yogurt by Examining What People Hate About Tomatoes

An interesting treat for some and a nightmare for others.

Food & Beverage
3,625 Hypes 4 Comments

Adding to Japan’s reputation for coming up with unique flavor creations, Morinaga Milk company has now developed a “tomato yogurt that makes tomato haters faint in agony.”

Through extensive research, the flavor scientists at Morinaga created the “Morinaga Delicious Tomato Yogurt” essential based on information gathered from people who hate tomatoes. Morinaga notes that the new flavor has created to surpass the popularity of its beloved Aloe Yogurt on the market now. During development, the scientists noticed that people who dislike tomatoes provided a greater understanding of the flavor, texture and aroma.

The yogurt sold in packs of four captures the essence of the umami-rich fruit commonly referred to as a vegetable through incorporation in the yogurt mixture and chunks of real tomato. Undoubtedly, the taste is an interesting treat for some and a nightmare for others.

Check out the commercial for the Morinaga Delicious Tomato Yogurt which captures the divisive nature of the product below.

For more food and beverage news, Top Ramen is now hiring its first-ever “Chief Noodle Officer” with a 50-year noodle supply salary.

Read Full Article

What to Read Next

Jammie Holmes Reflects on the Deep South in 'What We Talking About'
Art

Jammie Holmes Reflects on the Deep South in 'What We Talking About'

Opening next month at Marianne Boesky Gallery.

Here’s What We Know About Google’s New Pixel 7
Tech

Here’s What We Know About Google’s New Pixel 7

From the Pixel 7 Pro to the Pixel Watch.

adidas Japan Launches National Football Team Collection Designed by NIGO
Fashion

adidas Japan Launches National Football Team Collection Designed by NIGO

Inspired by the colors of the country’s national flower and traditional confectionery.


Chris Rock's 'Everybody Still Hates Chris' Animated Series Ordered by MTV Entertainment
Entertainment

Chris Rock's 'Everybody Still Hates Chris' Animated Series Ordered by MTV Entertainment

A reimagining of his 2000s show ‘Everybody Hates Chris.’

Nipsey Hussle's Estate Files Lawsuit Against Crips for Use of "The Marathon Continues" Slogan
Music

Nipsey Hussle's Estate Files Lawsuit Against Crips for Use of "The Marathon Continues" Slogan

After Crips LLC. reportedly filed several trademarks for use of the phrase.

HODINKEE Taps the Q Timex for Its Latest Limited Edition Timepiece
Watches

HODINKEE Taps the Q Timex for Its Latest Limited Edition Timepiece

Subtle, understated and unmistakably classic.

Kanye West Is Now Trying To Trademark "God Save America"
Music

Kanye West Is Now Trying To Trademark "God Save America"

What is the controversial figure working on now?

Cristiano Ronaldo Tests Positive for COVID-19
Sports

Cristiano Ronaldo Tests Positive for COVID-19

The Portuguese player is reportedly showing no symptoms.

UNDERCOVER and P.A.M. Link up for Spooky 2020 Capsule
Fashion

UNDERCOVER and P.A.M. Link up for Spooky 2020 Capsule

Just in time for Halloween.


James Blake Set To Release New 'Before' EP Tomorrow
Music

James Blake Set To Release New 'Before' EP Tomorrow

Watch a preview for his new song “Do You Ever.”

Jenny Holzer Wants You to Vote for Your Future
Art

Jenny Holzer Wants You to Vote for Your Future

“This isn’t right or left. This is life or death.”

Open Mike Eagle Shares Animated Music Video for New Song "Death Parade"
Music

Open Mike Eagle Shares Animated Music Video for New Song "Death Parade"

His new album ‘Anime, Trauma and Divorce’ is out this Friday.

A Detailed Look at thisisneverthat x New Balance 2002R Pack
Footwear

A Detailed Look at thisisneverthat x New Balance 2002R Pack

Be in with a chance of copping them with HBX’s raffle.

'Coming to America' Sequel May Release on Amazon Prime Video
Entertainment

'Coming to America' Sequel May Release on Amazon Prime Video

Amid continued theatrical closures due to COVID-19.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.