Louis Vuitton Launches Custom Gibson Guitars for Nashville Store Reopening

Upgrading the limited-edition Les Paul guitars from 1959.

By
Fashion
11,923 Hypes 5 Comments

Never one to limit its expansive array of product offerings, Louis Vuitton has now unveiled two special guitars in order to celebrate the reopening of its Nashville store. To further emphasize its refreshed beginnings in the Tennessee capital, the French label tapped the city’s own Gibson to come up with the custom instruments, hoping to reflect the “unprecedented craftsmanship and dedication to innovation shared by both Houses.”

The brands worked with Gibson’s limited-edition Les Paul guitars from 1959, updating the styles with elegant details and posh typography. Louis Vuitton’s logos get interpreted in both oversized fonts (lacquered across the black edition) and dainty script text (featured on the red, white and blue version), while “Nashville” supplements the emblems in order to accentuate the inspiration behind the collaboration. Other elements focus on the actual quality of the guitar, with the labels utilizing mother of pearl fretboard inlays for a premium touch.

The instruments will be feature alongside Louis Vuitton’s usual assortment of luxury goods, while the revamped interior will play up Nashville’s musical prowess by offering a live performance space. Dubbed the “Music Trunk,” the area was designed in the likeness of Louis Vuitton’s signature trunks, marking the first space of its kind across all of the brand’s locations throughout the Americas.

Louis Vuitton’s Nashville boutique is open now at The Mall at Green Hills from 10 a.m. to 9 p.m. from Monday to Saturday, as well as 12 p.m. to 6 p.m. on Sundays.

Elsewhere for the French fashion house, it recently launched its Pre-Fall 2020 campaign, which imagined a “Wearable Library” of novels.

 

View this post on Instagram

 

We invite you to discover the newly opened #LouisVuitton store.

A post shared by The Mall at Green Hills (@mallatgreenhills) on

Read Full Article

What to Read Next

M.I.A. Promises New Music on the Way, Teases New Single
Music

M.I.A. Promises New Music on the Way, Teases New Single

Promising to explore new planets and platforms.

Reigning Champ and ASICS Reunite For "Vancouver Edition" Capsule
Footwear

Reigning Champ and ASICS Reunite For "Vancouver Edition" Capsule

A GEL-Quantum 360 5 Trail, a waterproof GEL-Cumulus 21 GTX and collaborative apparel, all inspired by Vancouver’s “Sea to Sky” trails.

Juice WRLD’s Estate Sorting Through 2,000 Unreleased Songs for Potential Posthumous Album
Music

Juice WRLD’s Estate Sorting Through 2,000 Unreleased Songs for Potential Posthumous Album

His family and management team also promised a public tribute is in the works.


kolor FW20 Yields Busy, Layered Patchwork Garments
Fashion

kolor FW20 Yields Busy, Layered Patchwork Garments

Coats, jackets, sweaters and shirts transformed into hybrid garments.

Parklife Confirms Tyler, The Creator, Skepta & More for 2020 Festival
Music

Parklife Confirms Tyler, The Creator, Skepta & More for 2020 Festival

Alongside Jorja Smith, Giggs and Aitch.

'Rick and Morty' Release First Pringles Super Bowl Commercial
Entertainment

'Rick and Morty' Release First Pringles Super Bowl Commercial

Things get very dystopian in this clip.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We noticed you are using an ad-blocker

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.