PANGAIA Taps Eco-Activist Nadya Hutagalung for "Protect the Species" Capsule Collection

100% of proceeds will go towards wildlife conservation programs.

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Following the release of a limited-edition T-shirt capsule featuring the works of Japanese artist Haroshi, sustainable PANGAIA returns with another environmentally-conscious collection. This time, the ethical brand is teaming up with eco-activist Nadya Hutagalung and Canadian artist Raku Inoue to raise awareness about endangered species with a “Protect the Species” capsule.

As an UN Environment Goodwill Ambassador, Hutagalung is at the forefront of wildlife conservation, dedicated to ensuring long-term preservation of endangered species across Africa and Asia. For the PANGAIA collaboration, Hutagalung chose animals she has worked with and advocated for: the Sumatran Elephant and Tapanuli Orangutan. Inoue, self-described as “largely inspired by nature, its beauty and everything that it has to offer in form of raw materials,” constructed two hand-arranged artworks of the animals. To showcase their ephemeral beauty, Inoue used real plants and flowers to create the designs before they were digitized and printed onto PANGAIA’s seaweed-based T-shirts.

PANGAIA is dedicated to solving environmental problems by using material sciences and collaborating with artists and activists who support its mission. The brand will donate 100% of the proceeds from the collection to the Barumun Nagari Wildlife Sanctuary and the Sumatran Orangutan Conservation Programme in Indonesia.

Retailing for $85 USD each, the Nadya Hutagalung x PANGAIA T-shirts are available to purchase now on PANGAIA’s website.

Several environmentally-conscious decisions have appeared in the news, including Nike and the Ocean Conservancy’s plans to launch the Arctic Shipping Corporate Pledge, a new initiative pushing for businesses to join in a commitment against shipping through the Arctic ecosystem.

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Around the end of 2011 I met a woman named Dr Tammie Matson. @tammiematson is a zoologist, human elephant conflict specialist and has written many books on Africa and elephants. At that time she shared about the plight of the worlds elephants as a result of our demand for Ivory. Together we launched Let Elephants Be Elephants, a first of its kind campaign targeting the South East Asian consumers of Ivory. We produced a National Geographic documentary and ran an extensive campaign bth online and offline around South East Asia. The campaign was hugely successful. So much so that I was warned several times that my life was in danger. The same cartels that do drugs, guns and human trafficking. As a mother of 3 I had to pull back. My love for elephants had already taken hold though and in 2017 I wanted to learn more about what was really happening on the ground in Sumatra, where we also have elephants. I arranged the first Sumatran Elephant Roundtable and brought together those who are working hard to protect the species and Asian elephant experts from around the world. I am still learning today and trying to arm myself with the right set of skills to be able to find ways to benefit not just the elephants but the communities and habitats which both the humans and great species of Sumatra needs. One group of individuals doing amazing work to give captive elephants dignity and a peaceful, happy life are the team at @BNWS and its for this reason I wanted to highlight and support their work for this collaboration with @thepangaia and @reikan_creations Buy buying one of these Tshirts made from seaweed fibres, organic fibres and peppermint oil 100 percent of the proceeds go to support the work of the team at @barumunnagari #elephants #sumatranelephant #gajah #sumatra #pangaiamissions #conservation #dogoodfeelgood

A post shared by Nadya Hutagalung (@nadyahutagalung) on

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