Off-White™ Launches Dripping Logo Capsule in Hong Kong
A paint-splattered spin on its signature branding.
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Off-White™ continues launching one-off capsules with a bespoke range exclusive to Off-White™’s outpost in Hong Kong’s Harbour City luxury mall. Though designer Virgil Abloh recently teased a new Off-White™ logo while in Paris, the special drop centers around a series of goods showcasing the Milanese brand’s signature “X” and stripe branding.
Though Off-White™ has issued location-specific drops before — even a few in Hong Kong already — “Off-White™ c/o Harbour City” is a more specific offering. The collection includes various cool-hued layering pieces revamped with the playful twist on the Off-White™ logo, subverting the familiar “X” logo and stripe detailing with faux paint drips. A black T-shirt, flannel, hoodie and jeans all feature the unique feature, complete with tonal “OFF” verbiage and complemented by a black “BELT”-branded belt.
Expect Off-White™’s Harbour City store to host the special goods this week.
Meanwhile, Off-White™’s Fall/Winter 2019 offering continues to arrive at retailers, including the slouchy Monogrammed Industrial Coat.
Off-White™ Hong Kong Harbour City
Shop G301
Gateway Arcade, Harbour City