During last night’s Billboard music awards, Puff Daddy took the moment to premiere the trailer to his upcoming documentary. The film, aptly titled Can’t Stop Won’t Stop: A Bad Boy Story, tells the epic story of the rise of one of hip-hop’s most prosperous music labels, Bad Boy Records. The imprint served as home for the Notorious B.I.G., Ma$e, Faith Evans, Lil Kim, The Lox, Craig Mack, and many more.
Within the film, various affiliated members of Bad Boy discuss how the company was started 20 years ago. The doc also gives viewers a behind-the-scenes look at the preparation the label took to launch its 20th anniversary tour. Can’t Stop Won’t Stop, which is one of Puff’s signature mantras, is expected to debut on Apple Music June 25.
Check out the trailer above.