A First Look Inside the Oallery Concept Store in Amsterdam

A new space for UNDERCOVER, AMBUSH and more.

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Fashion
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After officially opening its doors earlier this month, Amsterdam-based concept store Oallery has now given a first look inside the space. The store features a wide range of brands, with UNDERCOVERAMBUSH and more all stocked alongside the store’s soon-to-launch in-house brand, Osbbat.

Every floor of the store is dedicated to a theme, with the ground floor used for Osbbat and temporary installations, while the first floor focuses on Japanese brands and the second-floor acts as a gallery space. Key features of the store include the indoor tree, which acts as a focal point to the first-floor space, as well as artworks from Pauly (aka @himumimdead) and Takashi Murakami.

In other fashion news, Helmut Lang has a new “Taxi” collection on the way.

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