Founded by Jun Takahashi, UNDERCOVER is a Japanese fashion imprint known for its punk-fused, American-influenced streetwear styles. Takahashi was heavily influenced by the British Punk Rock band ‘The Sex Pistols’, hence UNDERCOVER epitomises the essence of ‘Japanese cool’.
Undercover Aoyama flagship store is opened to public
Takahashi debuts the first Undercover collection at the Paris Fashion Week
First Undercover collection is shown in Tokyo
Nowhere, a clothing store, is opened in Harajuku by Jun Takahashi and NIGO
Jun Takahashi graduates from Bunka Academy of Fashion; Takahashi founded “Undercover” during his years at the academy