Nike & Jordan Brand Had All 10 of Q1's Best-Selling Sneakers
Despite the Three Stripes outperforming the Swoosh.
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Nike and Jordan Brand have come out on top of this year’s first quarter sneaker sales. Despite adidas outperforming the Swoosh in the first quarter overall, Nike and Jordan Brand manage to take all top ten spots of the rankings. According to Matt Powell, this only counts for a small portion of the actual total.
The top ten selling sneakers include the Flex Contact, Air Force 1 Low, Air Jordan 9, Revolution 4, Converse Chuck Taylor All Star Low, Air Huarache, Air Max 270, Air Jordan 1 Retro High OG, Air Jordan 11 Low, and the subtle Tanjun, in that order.
Let us know your thoughts on the top ten sellers.
Q1 in $$ rank order top sellers were: Nike Tanjun, Jordan XI Low, Jordan 1 High OG, Nike Air Max 270, Nike Air Huarache, Converse All Star Low, Nike Revolution 4, Jordan IX Mid, Nike Air Force 1 Low, and Nike Flex Contact.
— Matt Powell (@NPDMattPowell) May 31, 2018
Looking at the top-selling items based on dollar sales, none of these shoes are true performance products, again illustrating the fashion shift away from performance. For the first time in many months, no adidas shoes made the top ten list, as adidas continues to diversify
— Matt Powell (@NPDMattPowell) May 31, 2018