Diamond Supply Co. Honors Johnny Cash With Graphic Collaboration
Western style befitting of The Man In Black.
Diamond Supply Co. joins forces with the estate of Johnny Cash for a capsule range celebrating the legendary country singer’s iconic style and music. Accompanying the collection, the skate label is sponsoring a special London performance with young musicians covering some of Cash’s most memorable songs.
Encompassing an array of T-shirts, a trio of hats, two hoodies and a selection of accessories, the goods are modeled in the lookbook by Diamond skater and brand rep Eli Reed. Prints range from the singer’s name to recognizable Nashville imagery like rolling dice and crossed pistols, all emblazoned across the front, back and sleeves of the garments. Diamond Supply Co.’s logo appears alongside the thematic graphics, both blended into the imagery and in its classic form.
Before the range releases, Diamond Supply Co. will host a one-night-only performance series in London, with Childhood and King Krule‘s peer Jamie Issac both performing Cash standards like “Sunday Morning Coming Down” and “Man in Black.” Shop the range on Diamond Supply Co.’s website on February 23.