Lazy Oaf's 2017 Fall Lookbook Is Inspired by 1980's UK Rave Culture
“This collection started with a trip down memory lane to illegal raves in muddy fields.”
Acid house music and UK rave culture of the late ’80s form the inspirations for Lazy Oaf‘s 2017 fall collection. The lookbook, shot by photographer James Rees, highlights the London-based brand’s latest offering against a rave flyer-filled poster board and grassy backdrop. The theme is supposed to portray the morning after a student goes to a house party.
Crewnecks that read “LAZE,” long-sleeves adorned with “BAD FOR YOUR BRAIN,” quarter-zips, hoodies, and trousers are all included in Lazy Oaf’s forthcoming fall collection. In a press release, Lazy Oaf explained where the inspiration for the fall apparel spawned.
“This collection started with a trip down memory lane to illegal raves in muddy fields, squeezing seven people into a Peugeot 205 and getting lost for 7 hours because there was no sat-nav…”
In addition to the acid house and rave party inspired lookbook, Lazy Oaf offers a coinciding visual highlighting its seasonal items. The full collection releases this Thursday, July 20 via Lazy Oaf’s online shop. Check out the lookbook above and peep the video below:
