Lazy Oaf is a fashion label founded by Gemma Shiel, in 2001. The brand started out with a line of men’s T-shirts, Lazy Oaf has expanded to include a wide range of knitwear, outerwear and shoes. Involving colorful aesthetics, inspired by cartoons and an element of “weirdness.” The brand is also known for many collaborative efforts with brands such as Warner Bros. Looney Tunes, DC Comics’ Batman and Underground.
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