Louis Vuitton Revives Iconic Millionaires Sunglasses
Reimagined by Pharrell.
Louis Vuitton celebrates the 20th anniversary of its Millionaires sunglasses by reintroducing the iconic design under the guidance of Pharrell Williams, the House’s current Men’s Creative Director. Pharrell, who originally collaborated with NIGO and Marc Jacobs to create the Millionaires in 2004, now brings a fresh perspective to this fashion landmark.
The revitalized line features two distinct models: the 1.0 and the 3.0. The 1.0 closely reinterprets the original design, offering a luxurious aviator silhouette with signature LV touches. Aged gold metal strips stamped with the Monogram pattern reinforce the straight brow, while enameled S-lock hinges add a vintage flair. Exuding timeless sophistication, the sunglasses are available in chocolate tortoise with gradient lenses and turquoise-blue hinges or in a sleek monochromatic black.
For a more modern twist, the 3.0 model showcases innovative materials and design. Crafted from lightweight carbon fiber typically found in high-end automobiles, these sunglasses blend durability with style. The 3.0 features sleek silver LV-engraved hinges and damier-patterned metal strips across the topside. Offered in black with striking orange lenses for a bold, futuristic look or in understated monochromatic black, the 3.0 embodies cutting-edge fashion.
Both the 1.0 and 3.0 Millionaires sunglasses are now available in Louis Vuitton stores and online.
