Official Look at MSCHF's Innovative Backward Design Sneaker
“Life can only be understood backwards but must be lived forward.”
Name: MSCHF BWD High
Colorway: “White/Black/Blue”
SKU: MSCHF004-HIGH
MSRP: $200 USD
Release Date: September 24, 2024
Where to Buy: MSCHF
MSCHF, the renowned creative collective, has unveiled the BWD sneaker design collection, its latest footwear innovation. Building upon the success of its previous BWD release, the brand now introduces a higher-collar version in a refreshed black, blue and white colorway.
The standout feature of this new model is the versatile design, which allows the sneaker to be worn either forward or backward. Its striking black and blue sole is complemented by 3M reflective striping on the upper, adding a bold touch to its unique aesthetic. The rust-colored suede overlay that reinforces the heel features MSCHF’s signature triple exclamation point motif, while the BWD logo is prominently displayed on the black and blue striped midsole.
Underfoot, a durable gum rubber outsole provides reliable traction, ensuring the wearer can confidently embrace the collection’s ethos: “Life can only be understood backwards but must be lived forward.”
The new MSCHF BWD sneakers will be available exclusively on the brand’s official website on September 24, with a price tag of $200 USD.
