Official Look at the Jordan Tatum 1 "St. Louis"

Arriving later this month.

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Following the official announcement of Jayson Tatum‘s first signature shoe with Jordan Brand, the brand has revealed the first official colorway, “Zoo” late March and has now debuted the second colorway, “St. Louis.” While the first colorway paid homage to son Deuce’s favorite place to visit, this upcoming hue pays homage to Archer Ave. in St. Louis, the place Tatum was born and raised. His roots are important to him as he also has the street sign tattooed on his left back.

The “St. Louis” shoe is set to debut in a white, university red, university blue and university gold color scheme as a nod to his hometown Caridnals’ Powder Blue uniforms. It is constructed in a lightweight, white mesh upper, and also features padded collars for added ankle support. A TPU frame is also utilized and highlights the uncaged Zoom Air bag at the forefoot so that feel on the court is not sacrificed. On the inner tongue labels, the text “Archer Ave.” is included, as well as additional branding on the heel tab. The shoe sits atop a white and icy translucent outsole to round out the design.

Look out for the Jordan Tatum 1 “St. Louis” releasing on April 15 at select retailers and at Nike for $120 USD.

In other footwear news, the Jordan Luka 1 arrives in an Easter-ready colorway.

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Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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