atmos Presents Hello Kitty x Nike Collection Lookbook
Take a look at the full range.
Following multiple close-up looks at the Hello Kitty x Nike Air Presto, atmos has now released a collection lookbook, showcasing the highly-anticipated capsule in its entirety which footwear as well as a limited range of apparel. Sanrio‘s most popular character, Hello Kitty, is the sole star of the show appearing as a floating monogram print across sky blue cuffed sweatpants, heavy cotton hoodies, and oversized tees. A white T-shirt featuring Nike Air and Hello Kitty branding teased earlier in January has also been confirmed as part of the release schedule.
Hello Kitty’s collaboration with Nike was first partially realized in 2004, enlisting the help of Steven Smith and Hiroshi Fujiwara to design three pairs of Air Prestos as part of the animation’s 30th-anniversary celebrations. With a public launch falling through, an ultra-limited amount was distributed to friends and family. Almost two decades later, the duo now revisit the idea with a fresh white/blue take made available in family sizing.
Look for the Hello Kitty x Nike collection to arrive in Japan, South Korea, and other select regions in Asia on May 10 with a U.S. SNKRS release date set for May 27. You can also cop the kicks via GOAT right now.
In case you missed it, BTS reveals a three-way collab with the MLB and New Era.
