Nike and PUMA Are in Another Trademark Dispute Over "Footware"

The legal situation pertains to trademark requests in both the U.S. and U.K.

Footwear 
6,752 Hypes 1 Comments

Nike has found itself in yet another trademark dispute. This time, rival shoe brand PUMA is attempting to block the Oregon-based company from trademarking the term “footware.”

The Fashion Law reports that both brands have recently appeared in front of the High Court of Justice in London to appeal the hearing surrounding Nike’s trademark application. As per Nike, the brand plans to utilize “footware” in connection with tech-driven sneakers, defined as “computer hardware modules for receiving, processing, and transmitting data in the Internet of things electronic devices; electronic devices and computer software that allow users to remotely interact with other smart devices for monitoring and controlling automated systems.” Nike has also filed a similar trademark request for the same term under the U.S. Patent and Trademark Office (USPTO).

PUMA has opposed both of the Swoosh company’s applications, claiming that the term “footware” is an “ordinary descriptive term for the goods and services,” as well as an “obvious combination” of the words “footwear” and “hardware.” The Fashion Law adds that Nike has combatted by providing examples of “smart running trainers,” “trackable trainers,” “smart shoes,” “smart football boots,” “smart running shoes” and “connected footwear,” all of which have pointed towards the company’s tech-embedded shoes.

In 2020, UKIPO ruled in favor of Nike and dismissed PUMA’s appeal having deemed that the “footware” did not have an “immediately apparent” meaning. The court also added that the “evevidence at play does not establish that the mark is used descriptively in relation to the goods and services.” Despite already losing the appeal, PUMA continues to oppose the trademark, currently appealing “footware” once again. Though a reversal of the initial ruling seems unlikely, PUMA has proven to be resilient and continues to persevere and fight against the trademark establishment in both the U.S. and the U.K.

In case you missed it, check out the official images of the Nike SB Dunk Low “Classic Green”.

Read Full Article

What to Read Next

Chanel Loses Trademark Dispute Against Huawei Over 'Similar' Logos
Fashion

Chanel Loses Trademark Dispute Against Huawei Over 'Similar' Logos

Chanel accused Huawei’s logo of being too similar to its iconic double C’s.

Rhuigi Villaseñor and PUMA Are Back with a Mid-Top Suede Collaboration
Footwear

Rhuigi Villaseñor and PUMA Are Back with a Mid-Top Suede Collaboration

Featuring a crisp upper and artfully-aged midsoles.

Nike Files Lawsuit Against John Geiger Over the GF-01, Claiming Trademark Infringement
Footwear

Nike Files Lawsuit Against John Geiger Over the GF-01, Claiming Trademark Infringement

Geiger’s high-end homage silhouette has drawn the ire of the Swoosh.


Nike Ended Neymar Relationship Over Sexual Assault Allegation
Sports

Nike Ended Neymar Relationship Over Sexual Assault Allegation

The footballer has denied the allegation.

General Mills Teases Release of 'Space Jam: A New Legacy' Cereal
Food & Beverage

General Mills Teases Release of 'Space Jam: A New Legacy' Cereal

Packed with bunny and basketball marshmallows.

Everything Coming to and Leaving Netflix in June 2021
Entertainment

Everything Coming to and Leaving Netflix in June 2021

Led by the second part of the hit French crime thriller ‘Lupin.’

The Korean BBQ Car Brings the Restaurant to You
Food & Beverage

The Korean BBQ Car Brings the Restaurant to You

This is what dreams are made of.

The adidas YEEZY Foam Runner "Mineral Blue" Receives a Release Date
Footwear

The adidas YEEZY Foam Runner "Mineral Blue" Receives a Release Date

The next colorway of the innovative model.

A$AP Rocky Reveals New Album 'All Smiles' Is About 90% Done
Music

A$AP Rocky Reveals New Album 'All Smiles' Is About 90% Done

Also touching on the influence of his girlfriend, Rihanna, and Morrissey’s involvement in the project.


PornHub Creates 4K Remasters of Classic Adult Videos With AI
Tech

PornHub Creates 4K Remasters of Classic Adult Videos With AI

The “Remastured Project” looks all the way back to 1920.

Kevin Abstract on the Future of BROCKHAMPTON: "Everybody Just Getting a Lil Older"
Music

Kevin Abstract on the Future of BROCKHAMPTON: "Everybody Just Getting a Lil Older"

The group is set to release their final album this year.

Coinbase Partial Outage Occurs Amidst Massive Cryptocurrency Plunge
Tech

Coinbase Partial Outage Occurs Amidst Massive Cryptocurrency Plunge

Ethereum and ERC-20 token withdrawals were also reportedly delayed due to “network congestion.”

Check Out Paul Dano in His Zodiac Killer-Inspired Riddler Costume for 'The Batman'
Entertainment

Check Out Paul Dano in His Zodiac Killer-Inspired Riddler Costume for 'The Batman'

“Unmask the truth.”

A$AP Rocky Announces Upcoming Vans Slip-On Collaboration
Footwear

A$AP Rocky Announces Upcoming Vans Slip-On Collaboration

Only teasing that the release will be “soon.”

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.