U.K. Label bound Heads to Dominican Republic for SS21

Bridging the gap between contemporary wear and streetwear.

Fashion
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Founded in 2018, U.K. menswear label bound strives to bridge the gap between contemporary wear and streetwear. Through a combination of bold colors and striking patterns, with originality and measured fits, the label offers up something different from the norm.

This season — as a result of ongoing travel restrictions — bound enlisted Es Studio and creative photographer Gian Cecson to shoot its Spring/Summer 2021 campaign. For this, the brand’s seventh collection, garments have been showcased on the streets of the Dominian Republic, in which the combination of clothes and locations perfectly complement one another.

While time felt like it was standing still as a result of the coronavirus pandemic, the ability to represent a connection and create an atmosphere 4,000 miles apart is a testament to the fact that creativity will always have a diverse route, despite limitations.

You can find out more about the brand via bound’s online webstore.

In other news, London-based brand lorenz is championing the unorthodox with its SS21 lookbook.

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