GU and STUDIO SEVEN Offer Expansive "NEVER ENDING DREAMS" Collaboration

GU and STUDIO SEVEN are teaming up once again to deliver their newest collaboration, “NEVER ENDING DREAMS.”

Fusing inspiration from street culture of the ’90s with elements of modern fashion, the Tokyo fashion brand NAOTO-led label continue to urge everyone pursue their childhood dreams. The expansive collection’s highlights include patched up work shirts, denim shorts, reconstructed two-toned oversized T-shirts and jogger pants. Plain and striped logo-focused shirts also join the mix, along with matching work shirts and shorts in hues of black, khaki and neon green.

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GU and STUDIO SEVEN’s “NEVER ENDING DREAMS” collab is set to drop on June 5 while the matching work shirts and shorts will release on June 12. The collection will be available for purchase at GU brick-and-mortar locations and the webstore, with prices ranging between approximately $40 USD and $180 USD.

Elsewhere in fashion, Malbon Golf is modernizing the on-course look with its Spring 2020 offering.