Fusing streetwear-inspired fabrics and cuts with classic golf silhouettes, the Spring 1 offering features bright and playful color palettes, upbeat branding and a focus on moisture wicking technology. The collection’s key pieces include colorblocked 1/4 zip pullovers, logo polos on a number of striped apparel, french terry pieces ranging from hoodies to sweatshorts and accessories like bucket hats and caps.
“As we continue to grow into this worldwide brand, the broadening of our product offering will definitely help grow the game,” founder Stephen Malbon said in a statement. “There’s something for everyone, golfer or not. Like, you’re not having to stop and think twice about what you would wear to the golf course and what you would wear to a nice cocktail hour after. You just wear the same outfit because it works.”
Elsewhere in fashion, Korea’s LIFUL upholds retro styling in its latest Summer 2020 “Life Is Beautiful” lookbook.