WIND AND SEA Enlists DEVILOCK for Co-Branded Graphic Capsule

The emerging street brand honors DEVILOCK’s Ura-Harajuku heritage.

Fashion
1,883 Hypes 0 Comments

Emerging Japanese label WIND AND SEA has demonstrated an enthusiastic approach to collaboration, continuing its frequent partnerships with historic Japanese label DEVILOCK. The duo have united for a variety of hoodies, pullovers and tees, all emblazoned with bold branding, photographs and stylized graphics.

Founded in 1996 by Noriaki Endō, DEVILOCK was rooted in the same Ura-Harajuku scene that birthed NEIGHBORHOOD, BAPE and UNDERCOVER. A deep love of rock music inspired Endō to launch “DEVILOCK NIGHT” in 2009, a rock music festival that ran for two years until DEVILOCK called it quits in 2011. It was reborn in 2018, however, infrequently joining forces with like-minded young labels.

This collaborative range sees WIND AND SEA’s distinctive branding emblazoned across various black, white and navy layering pieces, accented by full-color photographic prints, cobras, skulls and DEVILOCK co-branding. A faux tour graphic reinforces DEVILOCK’s musical inclinations, with “ANTI-POWER” and “LOVE” verbiage accompanying the other imagery.

Expect the new graphic goods to arrive May 2 via WIND AND SEA’s site and DEVILOCK’s web store, with a staggered rollout planned for the rest of Asia.

WIND AND SEA recently issued various high-profile joint efforts with the likes of HYSTERIC GLAMOUR and NEIGHBORHOOD

Read Full Article

What to Read Next

MIYAGIHIDETAKA x WIND AND SEA Announce First Capsule Collaboration
Fashion

MIYAGIHIDETAKA x WIND AND SEA Announce First Capsule Collaboration

Featuring blousons, short-sleeve shirts, T-shirts, hoodies and a bag.

WIND and SEA Connect With K-Way for First Capsule Collaboration
Fashion

WIND and SEA Connect With K-Way for First Capsule Collaboration

Featuring styles such as CLAUDE, SEPAUX and EIFFEL.

Nas Connects With WIND AND SEA for Their First Capsule  Collaboration
Fashion

Nas Connects With WIND AND SEA for Their First Capsule Collaboration

Featuring a range of hoodies, sweaters, long-sleeve tops, and T-shirts.


DENHAM and WIND AND SEA Ready New Code-Colliding Collaboration
Fashion

DENHAM and WIND AND SEA Ready New Code-Colliding Collaboration

With “SEA DENHAM” denim silhouettes, utilitarian track parkas, kaleidoscopic T-shirts and more.

Over 100 UK-Based Photographers Are Selling Prints For Coronavirus Relief
Art

Over 100 UK-Based Photographers Are Selling Prints For Coronavirus Relief

Each print is priced at £100 GBP (approx. $124 USD).

Interest Rates Plummet in 'Animal Crossing: New Horizons'
Gaming

Interest Rates Plummet in 'Animal Crossing: New Horizons'

Nintendo has tightened savings accounts at the Bank of Nook.

Kevin Parker and Rick Rubin Talk Early Inspirations & Creative Process on New Podcast
Music

Kevin Parker and Rick Rubin Talk Early Inspirations & Creative Process on New Podcast

Parker reveals his love for ‘Yeezus’ and ‘Californication’.

Recreate AFURI's Yuzu Shio Ramen With New Home Meal Kits
Food & Beverage

Recreate AFURI's Yuzu Shio Ramen With New Home Meal Kits

To satisfy those stay-at-home cravings.

First Look at the 7-Eleven x Nike SB Dunk Low
Footwear

First Look at the 7-Eleven x Nike SB Dunk Low

A Big Gulp of colorful convenience store style.


8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Off-White™, OAMC, NOAH, Palace and more.

Lance Skiiiwalker and Nick Hakim's "In the World" Gets an Animated Overhaul
Music

Lance Skiiiwalker and Nick Hakim's "In the World" Gets an Animated Overhaul

Watch the new dream-like visual full of archival footage.

10 Fragrances to Try This Spring
Fashion 

10 Fragrances to Try This Spring

We asked the experts for their fragrance picks for the season.

BJ Betts Brings 14 Tattoo Artists Together for "KNOW HOPE" Charity T-Shirt
Fashion

BJ Betts Brings 14 Tattoo Artists Together for "KNOW HOPE" Charity T-Shirt

All proceeds will go towards organizations supporting COVID-19 relief.

YouTube Rolls Out New Fact Check Feature
Tech & Gadgets

YouTube Rolls Out New Fact Check Feature

Debunking misleading information.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.